Named after a brilliant red hair dye, Detroit's Outrageous Cherry explores the sunnier side of droning, fuzzy indie rock. The band started as a recording project in 1992 but blossomed into a full-fledged group when singer/guitarist/producer Matthew Smith, bassist Chad Gilchrist, guitarist Larry Ray, and drummer Deb Agnolli began performing live in 1993. Outrageous Cherry's wistful noise-pop debuted with a limited-edition 7" of "Pale, Frail Lovely One" on the local Third Gear label. The song's deceptively simple, garagey sound formed the template for the group's style: on albums like 1994's Outrageous Cherry and 1997's Nothing's Gonna Cheer You Up, Smith's and Ray's alternately jangly and feedback-laced guitars and Agnolli's minimalist, floor tom-and-snare drumming combine with sweet vocals for a sound that falls between nostalgic and experimental.